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Sr. Manager, Lifecycle Marketing

Articulate
USAremoteEnglish1d ago
marketingqa

The Senior Manager, Lifecycle Marketing oversees the lifecycle marketing strategy for the entire customer journey—from nurturing net new prospects through trial conversion, onboarding, retention, upsell, and cross-sell. This role is accountable for driving measurable revenue impact across each stage of the funnel and ensuring lifecycle marketing is a strategic growth lever for the business. They understand how their work impacts the entire customer experience and financial health of the business. This leader oversees three individual contributors and is an experienced people manager who excels at coaching, developing, and retaining top talent in a high-growth organization. As a...

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Sr. Manager, Lifecycle Marketing at Articulate - hark