Paid Search Associate

Job Title: Paid Search Associate (Remote) About the Client: a performance marketing agency specializing in healthy, active, and lifestyle brands. The company helps businesses drive growth through data-driven marketing, audience insights, media strategy, creative content, and integrated digital solutions. Overview: The Paid Search Associate is a hands-on execution and account health role supporting the Paid Search team. This position builds search campaigns quickly and accurately, keeps live accounts clean and on budget, and finds problems before they cost clients money. Unlike a pure QA role, the associate is expected to diagnose what is wrong and propose a specific fix, not just flag that something looks off. The associate works from documented processes, build templates, and briefs from senior team members. Recommended fixes are reviewed and approved by the Search Manager before changes that affect strategy, bidding, or budget allocation are made. This role is not responsible for leading client communication, setting campaign strategy, or owning client performance goals. Responsibilities : Build new Google Ads search and Performance Max campaigns from approved briefs and templates, including campaign settings, ad groups, keywords, match types, negatives, RSAs, assets, and location targeting Use Google Ads Editor and bulk sheets to build and launch multi-location campaigns quickly (many of our clients operate dozens to hundreds of locations) Platform focus is Google Ads exclusively Apply naming conventions, UTMs, and conversion settings correctly on every build Run scheduled audits of live accounts against a standard checklist: disapprovals, limited ads, broken URLs, missing assets, conversion tracking status, budget and bid strategy settings, and naming consistency Review search term reports to identify irrelevant or wasted spend and propose negative keywords Perform daily delivery checks using internal tools and directly in platform to spot anomalies such as sudden drops or spikes in spend, clicks, CPC, conversion volume, or conversion rate Identify the likely cause of each anomaly (for example, a paused campaign, a tracking break, a policy issue, a budget cap, or an auction change) before escalating For every issue identified, document what happened, the likely cause, the recommended fix, and the expected impact Implement approved fixes and routine corrections (disapprovals, broken URLs, negatives, asset updates) within agreed guidelines Escalate...

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