Performance Marketing Manager, Dubai

We're looking for a Performance Marketing Manager to join our client with offices in Dubai , on a Remote basis. About the Company: Our client is a performance-focused company running paid search, paid social and programmatic display for clients who measure every dirham of spend. They work with international, multi-market clients who are ambitious and commercially demanding, and they also build software and place development teams. It's a business where marketing is judged on results that stand up to scrutiny, not activity. About the Role: You will own the strategy, build, optimisation and reporting of performance campaigns across Google, Meta, Yahoo and TikTok, and be the person clients trust with their budget. This is a senior, hands-on role with genuine ownership of client outcomes, not execution against someone else's plan. You'll report straight to the CEO, with the autonomy to build the performance marketing function as the business grows. It's fully remote. Our client hires for capability rather than postcode, provided you keep a workable overlap with the Gulf working day and can join client calls across their time zones. What you'll do: Campaign Ownership - Plan, build, launch and scale campaigns across Google Ads (Search, AI Max, Performance Max, Demand Gen, YouTube), Meta (Advantage+, Sales, Lead Generation), Yahoo DSP and Yahoo Native, and TikTok Ads Deploy and govern AI Max on Search: search term matching, text customisation, final URL expansion, brand controls and category reporting, balancing the reach gain against query quality and brand safety Allocate and reallocate budget across channels and markets on the basis of incremental return Keep a continuous testing agenda running across audiences, creative, bidding strategy, landing pages and offers Own measurement integrity end to end: conversion APIs, server-side tagging, GA4 configuration, offline conversion imports and attribution settings Analysis & Reporting - Build and maintain reporting that answers commercial questions quickly: CAC, ROAS, CPL, LTV to CAC and incrementality Diagnose performance movements and explain the underlying cause, not just the outcome Present findings, forecasts and recommendations directly to clients and to the CEO Client Partnership - Act as the senior performance marketing authority on a portfolio of international accounts Lead performance reviews, quarterly business reviews, forecasting and growth planning Manage client expectations candidly and...

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