Head of Demand Generation

Head of Demand Generation Location: Remote within the United States; Denver-based candidates preferred Reporting to: Chief Marketing Officer Employment type: Full-time Who we are: We provide the world's engineers mission-critical intelligence, safeguarding the technology of today and enabling the breakthroughs of tomorrow. Accuris transforms the world's largest repository of standards and supply chain data into AI-driven insights and connected workflows - enabling engineers to work smarter, stay compliant, and innovate faster. Behind every world-changing innovation - there's Accuris - the most trusted intelligence platform for engineers. The Opportunity Accuris is seeking a strategic, analytical, and hands-on Head of Demand Generation to build a predictable, scalable pipeline engine across our Engineering Intelligence and Supply Chain Intelligence portfolios. Reporting to the Chief Marketing Officer, this leader will own the global demand generation strategy - from audience segmentation and campaign development through pipeline creation, acceleration, and measurement. You will bring together digital programs, account-based marketing, lifecycle marketing, events, content activation, and sales plays into coordinated buying experiences. This is a highly visible role for a leader who understands complex enterprise B2B markets. The right person can translate growth objectives into executable programs, develop a clear point of view about where to invest, and remain close enough to execution to improve campaigns in real time. Success will be measured by qualified pipeline and revenue contribution - not activity or lead volume alone. What You'll Own Demand strategy and pipeline Develop and lead Accuris 's global demand generation strategy, aligned with annual revenue targets, priority markets, product launches, and customer expansion objectives. Own marketing-sourced and marketing-influenced pipeline goals, including coverage, conversion, velocity, and program return. Create differentiated demand motions for Accuris 's Engineering Intelligence and Supply Chain Intelligence solutions. Balance new-logo acquisition with cross-sell, upsell, product adoption, and customer expansion opportunities. Build quarterly and annual plans that clearly connect investments, audiences, programs, pipeline targets, and expected business outcomes. Establish a disciplined testing and optimization roadmap across messages, offers, audiences, channels, and conversion points. Integrated...

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